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Innovation Factory collaboration starts new tourism business

David Kearns and Michael McCusker of Tour Ticket Ireland celebrate the launch of their new Irish Whiskey Tour with Innovation Factory Innovation Director Majella Barkley and Centre Manager Anna McDonnell

Two entrepreneurs from West Belfast have started a tour company dedicated to injecting more money into the local economy by encouraging tourists to spend more time experiencing the local culture.

David Kearns and Michael McCusker of Tour Ticket Ireland based at the Innovation Factory on the Springfield Road believe that many internationally organised tours do not benefit the local economy as much as they could.

As they launched their new whiskey tour of Ireland, David said: “We want Tour Ticket Ireland to be a vehicle for local tourism, to encourage people to spend more time in Belfast and use the local amenities.”

“We are structuring our tours so that people have time for an authentic experience – eating locally and having time to absorb the culture.”

Both partners are passionate about developing the tourism infrastructure in West Belfast, having grown up just minutes from where they have now founded a business.

Michael and David met at the Innovation Factory, which specialises in helping start-ups develop by fostering and encouraging innovation and collaboration. David was running his successful website and app development company Media Nerds when they decided to work together to develop Tour Ticket Ireland.

Since December they have been developing tours, creating partnerships with other organisations and developing their website www.tourticketireland.com

Their four day whiskey tour takes in five distilleries including the Jameson Distillery in Dublin, the Old Bushmills Distillery, Nephin Whiskey, Co Mayo, Walsh Whiskey, Co Carlow and Tullamore Dew in Co Offaly.

Majella Barkley, Innovation Director at the Innovation Factory, said: “Tour Ticket Ireland is a great example of the culture of collaboration we are seeking to foster at the Innovation Factory. It is fantastic to see two local men having the entrepreneurial drive to take on the big tour companies by doing something fresh and new.”

Michael said: “This area where I am now based was my playground when I was young. I used to sit up on the hillside and never dreamt that I would end up working in the Innovation Factory in the heart of West Belfast, developing a tourism product.”

David, who lives in Turf Lodge, believes that growing up in West Belfast equipped him with the strength to form his own companies: “I was born into a family where you were brought up to be tough and stand on your own two feet. West Belfast has a wealth of good and talented people who just need encouragement to put themselves forward.”

They are hoping to inspire future generations of entrepreneurs and have been involved in the Innovation Factory’s community outreach work, speaking to students about what it takes to start a business and the skills and attitudes to make it work.

Innovation Factory is owned by Belfast City Council and operated on their behalf by Oxford Innovation. The £9.1m business hub was funded by Belfast City Council and Invest NI with support from the European Regional Development Fund.

Customers include a range of start-ups and growing businesses in a variety of sectors including digital services, creative industries, business services, financial services and research and development.

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