Drinks news

Harp tees off as official drinks partner of the Northern Ireland Open

Pictured are Jeanette Levis (Harp brand manager), Victoria Brown (marketing manager at Galgorm Resort & Spa), Ross Oliver (NI Open event manager) and Barney McCann (Diageo key account executive).

Golf fans attending this year’s Northern Ireland Open at Galgorm Castle, Ballymena, from Thursday 10th – Sunday 13th August will have the opportunity to savour a cold pint of HARP while the professionals battle it out on the lush greens and fairways.

The partnership between the iconic lager and the NI Open will see HARP branding appear on the course along with HARP on tap in the Golf Club, the NI Open Village, the Halfway Hut at the 10th Tee, and the Slemish Lounge – the corporate hospitality marquee adjacent to the 18th green.

“HARP’s Pure Here campaign is about championing the people and places of Northern Ireland and celebrating what makes NI so special,” said Jeanette Levis, brand manager at HARP. “I can’t think of a better event to be involved with or one that’s more Pure Here than The NI Open.

“This is a brilliant opportunity for HARP to show its support – particularly for the local players – and we’re really looking forward to being a part of this great tournament and enjoying some fantastic golf.”

The NI Open is part of the European Challenge Tour’s international schedule, the second tier of men’s professional golf in Europe and the final stepping-stone to the big time of world golf. It attracts a strong contingent of Irish European Tour winners such as Michael Hoey, Simon Thornton and Damien McGrane, rising European Challenge Tour stars Chris Selfridge, Cormac Sharvin and Ruaidhri McGee, plus up-and-coming professionals Gavin Moynihan, Gary Hurley and Ballymena’s very own Dermot McElroy, plus a host of former European Tour winners and Ryder Cup players.

Ross Oliver, NI Open event manager, said: “We are delighted to have HARP as the official drinks partner of this year’s NI Open. HARP has a long and distinguished history of supporting sporting individuals and events from Northern Ireland and I’m sure players and fans alike will be delighted to know they can enjoy a great pint as the tournament unfolds across the four days.”

This year’s NI Open will introduce an exciting new format: 156 players begin, 60 players survive two rounds and only 24 players make it through to Shootout Sunday, which will see 28 6-hole strokeplay matches eventually determine the 2017 NI Open winner.

Entry to the NI Open is free. Simply register for tickets online at www.niopen.golf or download the NI Open app.

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