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Bushmills Irish Whiskey collaborates with local tattoo artist to bring functional style to Northern Ireland’s hardworking bar staff

Bushmills X Crooked Mile Tattoo collaboration t-shirt inspired by #AnswerTheCall

Bushmills Irish Whiskey collaborates with local tattoo artist to bring functional style to Northern Ireland’s hardworking bar staff

Bushmills Irish Whiskey collaborates with local tattoo artist to bring functional style to Northern Ireland’s hardworking bar staff

Bushmills Irish Whiskey collaborates with local tattoo artist to bring functional style to Northern Ireland’s hardworking bar staff

Bushmills® Irish Whiskey has collaborated with celebrated Northern Ireland tattoo artist, Connor Curran, to create a limited-edition t-shirt, inspired by the #AnswerTheCall campaign.

The #AnswerTheCall series arrived in March and celebrates the fearless, spirited and unique journeys of local creators and innovators through exciting and immersive events and POS in licensed premises across Northern Ireland.

August sees the #AnswerTheCall series celebrate Creative Art Expressions with collaborations featuring tattoo artist, Connor Curran, of Crooked Mile Tattoo and urban street artist, Visual Waste.

As one of the country’s brightest and most dynamic talents in the tattoo world, Connor Curran’s unique illustrative style and distinctive techniques have left an impressive mark on the industry. Inspired by tattoos of the 40s, 50s and 60s, Connor employs his own modern slant bringing this style into the 21st century. Connor has collaborated with Bushmills to create a limited edition ‘Bushmills X Crooked Mile Tattoo’ t-shirt for bar staff across the country. Conceptualised by Connor, the t-shirt design represents the bold and defiant spirit synonymous with Bushmills while celebrating the innovative and creative talent that exists in Northern Ireland.

In a second collaboration in keeping with the series’ creative arts theme for August, Bushmills has partnered with street artist, Dean Kane (aka Visual Waste), to create an urban interpretation of legendary artists who have inspired his career, as well as Northern Ireland legends who have Answered The Call. The urban-murals-meets-fine-art exhibit will mirror the confident and defiant spirit of the Bushmills brand blended with the elegance and smoothness of the whiskey in what will be the artist’s first exhibition. All about firsts, Bushmills will host the exhibit at The Gallery, Belfast, August 24th – 31st.

To read the stories of local talent and to keep up to date with the #AnswerTheCall series, visit www.answerthecall.co.uk. To join in the conversation, follow Bushmills on social media @BushmillsUK.

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