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Free masterclasses taking place in city to boost your business online

Councillor Deirdre Hargey joins Paul McCormack from Belfast Met at the launch of a series of masterclasses taking place in the city to help SMEs embrace digital technology and boost their businesses - part of the Superconnected Cities Business Growth initiative

Councillor Deirdre Hargey joins Paul McCormack from Belfast Met at the launch of a series of masterclasses taking place in the city to help SMEs embrace digital technology and boost their businesses - part of the Superconnected Cities Business Growth initiative

Businesses can still attend a number of free masterclasses taking place in the city to help them get ‘super connected’ and grow their business.

Belfast Met was commissioned by Belfast City Council to deliver the Super Connected Cities Business Growth initiative – part-funded by the council, Invest Northern Ireland and the European Regional Development Fund under the Sustainable Competiveness Programme for Northern Ireland. The initiative runs in tandem with the council’s ‘Super Connected Voucher Scheme’ that enables businesses to connect to a high speed, high grade broadband.

A number of masterclasses have been taking place in Belfast over the last few months to help SMEs embrace digital technology to open up new markets. They are open to businesses which have under 250 employees and want to maximise the benefits of their internet connection.

The masterclasses will continue in May and June focusing on the following areas:-

· ‘Digital Opportunities for your Business’ – on the importance of embracing digital technology to open up markets for local companies;

· ‘Smart Business Models’ – looking at how a ‘smart’ business is one which uses digital technology to change and improve the way it conducts itself, and

· ‘Key to Success’ – providing companies with information on using online media, digital marketing and e-commerce to improve communication and grow their businesses online.

Councillor Deirdre Hargey, Chair of Belfast City Council’s City Growth and Regeneration Committee, said: “The aim of this initiative is to support Belfast businesses maximise the benefits from having a superfast broadband connection and ensure they are in a position to exploit all of the opportunities arising from the digital platform.

“Through the Super Connected Belfast Business Growth Initiative, we want to make sure that not only do these businesses now have easier access to the infrastructure to be more competitive, they also have the skills and knowledge to maximise the business potential from it.”

For more information on the masterclasses taking place from 26 May to 4 June, visit www.belfastcity.gov.uk/businessevents.

Businesses can also find out more by contacting Belfast Met at scc@belfastmet.ac.uk

Belfast City Council supports SMEs across the city with a wide range of business events and programmes. For further information, visit www.belfastcity.gov.uk/business and www.facebook.com/belfastbusinessinfo

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